Anthony Belliot

Biographie

Future is digital, and online is the starting point of my professional experience. I can make sure that digital tools, once integrated to your advertising campaigns, get you closer to your clients, customers and consumers in general.
I have always been interested in marketing with a strong focus on advertising, as well as being passionate about psychology and behavioural analysis.
When studying in France, I focused my workshops around consumer behavior, direct marketing and new trends in marketing communications, all leading to one-to-one relationships.
I moved to the UK so I could finish my study there and gain an experience in adapting to a foreign culture, trying to understand their buying behavior without being influenced by my own experience as I was presented to products and consuming habits that were different to where I am from. I managed to get in touch with people from many different backgrounds, having different jobs like being a waiter as well as a French teacher in a high school, meeting people when going out, and socializing very easily to my uni mates, lecturers and students that were living in the student village where I lived at.
Then I decided to focus on the new advertising tools, found a job at Brilliant media in Leeds in their online department. After three years in the UK I brought practical skills to the theoretical knowledge I had, without getting rid of my creative background and being always curious about things that surround me. I am now bilingual and back to Paris. I am a consultant at FullSIX where I can use my online skills in the scope of integrated campaigns, doing online as well as offline.